Pharma Marketing Network

SEPTEMBER 22, 2021

Listen to how pharmaceutical brands and clinicians are adapting to this new modality and are pivoting their promotional efforts to ensure that they can leverage the Telehealth channel effectively. Telehealth: Past. Once considered a novelty, over the past 18 months, Telehealth has risen to a prominent position in the continuum of care.

Big Data 52

Big Data Marketing Life Science Licensing 52

pharmaphorum

SEPTEMBER 18, 2020

The name Zeneca was invented by a branding consultancy who had been instructed to find a name which was memorable, had no associations with other companies, nor was offensive in any language”. While Gaithersburg was already home to MedImmune’s headquarters, it also became home to AZ’s US Global Medicines Development department.

Pharma Companies 116

Pharma Companies Sales Vaccination Vaccine 116

Pharma Marketing Network

JANUARY 9, 2025

Precision Medicine Marketing: Drugs like Keytruda , designed for specific genetic profiles, have revolutionized treatment approaches. Big Data: Data-driven insights guide targeted advertising and refine messaging for different audience segments. Tailored video content or interactive apps can help meet these expectations.

Marketing 52

Marketing Compliance Big Data Regulation 52

Pharma Marketing Network

SEPTEMBER 22, 2021

Listen to how pharmaceutical brands and clinicians are adapting to this new modality and are pivoting their promotional efforts to ensure that they can leverage the Telehealth channel effectively. Telehealth: Past. Once considered a novelty, over the past 18 months, Telehealth has risen to a prominent position in the continuum of care.

Big Data 40

Big Data Marketing Life Science Licensing 40

The Pharma Data

JANUARY 17, 2021

Syntegra has also engaged with the Federal Drug Administration (FDA) to evaluate the role of synthetic data in regulatory decisions, for COVID-19 and beyond. With the COVID-19 pandemic, there has never been a time when rapid, low burden access to patient-level data, at scale, was more urgent” says Michael D.

Life Science 52

Life Science Engineer Big Data Scientist 52

Pharma Marketing Network

OCTOBER 14, 2024

The rise of big data analytics, artificial intelligence, and machine learning has revolutionized drug discovery, development, and marketing. Another critical shift is the growing emphasis on personalized medicine. Lastly, the empowered and informed patient is a significant force driving change in the industry.

Marketing 52

Marketing Branding Big Data Drugs 52

Pharma Marketing Network

OCTOBER 17, 2024

This data-driven approach is helping companies optimize their marketing spend while maximizing impact and reach. Personalized Medicine and Targeted Campaigns Personalized medicine is revolutionizing the pharmaceutical industry by tailoring treatments to individual genetic profiles and health conditions.

Marketing 52

Marketing Pharma Companies Regulation Production 52

Pharma Marketing Network

JUNE 11, 2020

So I would expect we’re going to find the same type of welcoming environment, maybe even more so with the pharma marketing network brand behind us. I think, you know, when we sat down, we had that lunch and I said, you know the opportunity here for us to take over the mantle and keep the pharma guy brand going.

Marketing 52

Marketing Branding Production Regulation 52