World of DTC Marketing

JUNE 2, 2021

SUMMARY: Doctors said they were dissatisfied were marketing emails (46%), telephone sales calls with sales reps (42%), and both webinars and websites (each at 39%) from pharma companies, according to Indegene. Also, one message to ALL doctors sold not make sense. They especially like data about clinical trial updates.

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Pharma Marketing Network

APRIL 10, 2025

Gone are the days when print ads and in-person detailing alone could carry a brand. For branded drugs such as Dupixent , Tremfya , or Ozempic , this level of control is especially valuable. Geo-targeting, for example, enables regional campaigns to support local clinical trials or educational programs.

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Pharma Marketing Network

JANUARY 19, 2022

Pharma brands that want deep engagements need to look at and listen to social audio. You want to talk to doctors? So, we talked to doctors about talking on ililli during the AAO. They talked about clinical trials results, seeing old friends in person, and products that excited them (Oyster Point’s Tyrvaya and Alcon’s Vuity).

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Pharma Marketing Network

FEBRUARY 27, 2025

Introduction In todays digital-first world, content marketing campaigns are no longer optional for pharmaceutical brands. Imagine content marketing as the heartbeat of a pharma brands digital presence. Instead of traditional promotional tactics, pharma brands can use educational content to build credibility.

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World of DTC Marketing

FEBRUARY 7, 2021

Clinical Trials – Identifying the right candidate for the trial based on history and disease conditions, and additional attributes, overlaying with infection rates, demographics, and ethnicity to represent the most impacted. . Measuring RNA, DNA quickly. These statistics need context, though.

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Druggist

DECEMBER 28, 2020

The Government recently announced the reclassification of fexofenadine 120mg, which will be available as General sale Medication (GSL), sold as branded products – Allevia 120mg tablets. When to speak to a pharmacist or a doctor before taking Allevia tablets? Until now, fexofenadine was a prescription-only medication.

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World of DTC Marketing

FEBRUARY 9, 2021

Consistently we heard that they like images of real patients or a REAL doctor with one key message communicated. In clinical trials, how many people experienced a listed side effect? Remember it’s about then, not you but you can meet their needs along with your brand KRA’s by focusing on them.

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Pharmaceutical Technology

JULY 28, 2022

Roche’s Susvimo (ranibizumab sustained release formulation) follows a similar theme; patients who are implanted with Susvimo are expected to visit their doctor only twice a year to have the implant refilled so that the medicine can be delivered to their eyes continuously. The therapy received FDA approval in October last year.

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Clinical Trial Podcast

FEBRUARY 23, 2021

Almost everyone I’ve met in clinical research has accidentally discovered this hidden profession. Your interest in science and medicine somehow got you involved in clinical research and clinical trial management. But didn’t you wish you had a crystal clear understanding of “Who’s Who In Clinical Research?”.

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Druggist

SEPTEMBER 30, 2020

Both drugs can be prescribed by a doctor or purchased over the counter from pharmacies and in case of Bucopa IBS relief from supermarkets. Buscopan is a brand name for a drug called hyoscine butylbromide. Mebeverine, on the other hand, is a generic name of the drug, which is also known as Colofac (brand name). 73rd edn.

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Pharma Marketing Network

MARCH 3, 2025

Imagine launching a campaign that reaches the right doctor at the right time or helps a patient understand treatment options without feeling overwhelmed. Digital advertising campaigns allow pharmaceutical brands to connect with their audiences at critical moments in the healthcare journey.

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Pharma Marketing Network

MARCH 3, 2025

Imagine launching a campaign that reaches the right doctor at the right time or helps a patient understand treatment options without feeling overwhelmed. Digital advertising campaigns allow pharmaceutical brands to connect with their audiences at critical moments in the healthcare journey.

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Pharma Marketing Network

FEBRUARY 5, 2025

With millions of healthcare professionals (HCPs) and patients active on platforms like LinkedIn, Twitter, Facebook, and Instagram, pharma brands can no longer afford to stay silent. Unlike consumer brands, pharma marketing comes with strict compliance challenges , but that doesnt mean social media is off-limits.

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ACRP blog

APRIL 4, 2024

Clinical research trainers will tell you that not every trainee will flourish under the same kind of instruction—some excel in face-to-face classroom settings, some blossom with online courses, and guided reading or some combination of these with other learning methods will hit the spot in other cases. conference in May.

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Intouch Solutions

APRIL 7, 2022

Perhaps the strangest point in my career was when I concurrently marketed a major candy brand and a novel diabetes medication. So how can we do better to help pharmaceutical brands secure a relevant and ownable position in the mind of healthcare professionals (HCPs) and patients? Yes, I recognize the irony. Don’t Differentiate.

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XTalks

JUNE 17, 2024

This is a huge achievement for Hugel as we focus on becoming a top aesthetics brand in the US,” said James Hartman, president of Hugel America in the news release. “As Numerous doctors offer minimally invasive treatments aimed at reducing the visibility of frown lines. “We are thrilled with the FDA’s approval of Letybo.

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Druggist

FEBRUARY 28, 2021

The supply of prescription-only medicines is possible after a prescription (NHS or private prescription) is issued to the patient by a doctor or another qualified prescriber. . Getting melatonin prescribed by NHS doctor. Other brands of prescription-only melatonin include Slenyto and Syncrodin. £22.50. −£2.53.

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Pharma Marketing Network

DECEMBER 13, 2024

Today, digital platforms like LinkedIn and Instagram connect brands with healthcare professionals (HCPs) and patients alike. Patient-Centric Approaches: The shift towards patient empowerment has revolutionized the way pharma brands communicate. Campaigns now prioritize storytelling and empathy.

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pharmaphorum

MAY 10, 2022

For me, on top of the patient focus, it’s about creating connectivity — bringing your science, data, brand, company at the right moment in the right channel with the right insights to your audience,” Mark Mulder states. That’s a brand-new channel that wasn’t there 10 years ago. The first Gen Z HCPs are reaching the practice.

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XTalks

JULY 21, 2023

With Iris by OncoHealth, HealthPartners’ members have access to a suite of excellent services, including round-the-clock support from dedicated oncology nurses who offer personalized advice on side effect management, guiding crucial questions for doctors and navigating the abundant resources within Iris.

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XTalks

JUNE 10, 2022

It is a brand-new challenge and brings together my past experiences to help support the Parkinson’s community to engage with research. Previously, I have worked to help deliver research trials in a hospital setting in the UK. This aims to empower patients to be more informed and aware when they go to consultations with doctors.

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The Pharma Data

JUNE 18, 2021

Today, the brand is launching ‘ See Yourself’ , a new campaign featuring documentary style shorts that dive deep into the stories of real BOTOX ® Cosmetic patients – people of all shapes, sizes, backgrounds, colors, and origins. IRVINE, Calif. BOTOX ® Cosmetic Important Information.

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XTalks

MAY 3, 2024

According to Real Chemistry, there are currently 119 active GLP-1 agonist clinical trials, with 53 in Phases III or IV, across more than 60 potential new indications for GLP-1 treatment.

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Druggist

NOVEMBER 25, 2020

An NHS doctor or other independent prescriber can produce a prescription. In this case, medication (s) would be prescribed outside of NHS, for example, in a private clinic or hospital. Escitalopram oral drops 20mg/ml (brand name Cipralex). Four clinical trials were included with 1262 patients. Condition itself.

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pharmaphorum

JUNE 1, 2021

This technology can also play an important role in supporting virtual clinical trials. This increases the risk of counterfeiting and diversion, which can result in health risks and loss of trust for the consumer, and loss of revenue and reputational damage to the brand owner. Promote patient trust and brand loyalty.

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Druggist

NOVEMBER 6, 2020

The best evidence for or against the effectiveness of medicines comes from well designed clinical trials. Different brands of cough syrups contain very often the same active ingredients. Guaifenesin syrup is available under different brands. Another popular brand of guaifenesin syrup is Benelin 3. £4.39

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Druggist

JANUARY 15, 2021

Ibuprofen: brands and products. Ibuprofen is sold in various brands. Supermarkets and pharmacies sell their brands of ibuprofen, which is usually the cheapest option for customers. . Branded ibuprofen is also available for customers selection, for example, Cuprofen. Ibuprofen gel is sold as various brands.

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Pharma Marketing Network

JUNE 8, 2020

Chronic fatigue fibromyalgia, ADD, ADHD, and service those patients through a series of national clinics. Mark (83Bar): Yea and I was almost in service to clinics like Bob’s. My background for decades now is in the pharma marketing and branding space, working with all sorts of pharma products, devices, diagnostics.

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Druggist

OCTOBER 30, 2020

In fact, one branded combination products, which contain paracetamol and ibuprofen, is available in the UK. Branded versions of ibuprofen 200mg and 400mg are available in form of liquid capsules (Nurofen Express), which may provide for faster pain relieve as compared to a standard formulation of ibuprofen tablets.

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The Pharma Data

DECEMBER 15, 2020

As the world’s first PPAR pan agonist that completed two confirmatory phase III clinical trials, Chiglitazar Sodium has shown significant and long-lasting hypoglycemic effects in a series of clinical studies, as well as other comprehensive effects including significant insulin sensitization and blood lipid regulation.

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Delveinsight

AUGUST 3, 2021

The company plans to initiate commercial launch activities in the US under its recently launched HFX branding, as HFX for PDN. The Late-Breaking Trial Data at TVT Prove Sustained Safety and Performance of WATCHMAN FLX Left Atrial Appendage Closure Device. On July 19, 2021, Nevro Corp.

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The Pharma Data

JUNE 28, 2021

The filing of this application in the US is an important step in helping to address the burden of venous thromboembolism and provide doctors with body weight-based dosing options in pediatric patients,” said Dr Christian Rommel, Head of Research and Development and Member of the Executive Committee at Bayer Pharmaceuticals. “The EINSTEIN-Jr.

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World of DTC Marketing

APRIL 27, 2021

QUICK READ: Patients are returning to their doctor’s office, and it’s not uncommon for appointments, or routine visits, to be scheduled weeks or months in advance. When I sent an email to my doctor’s office, I was shocked when she said the earliest appointment she had for physicals was in September.

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Druggist

MARCH 25, 2021

Cerelle and Cerazette are two brands of daily progestogen-only pill (POP), also known as mini-pill. In recent years prescribing of Cerazette in NHS decreased, in place of other brands, including Cerelle. Can I still request a doctor to prescribe Cerazette? Do generic, and branded drugs produce exactly the same effect? .

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XTalks

OCTOBER 1, 2020

The drug is currently in clinical trials for alcoholic hepatitis (AH), nonalcoholic steatohepatitis (NASH), as well as in COVID-19 patients with acute liver or kidney injury. In the beginning, I always thought I wanted to be a doctor, but then I felt it was very depressing, particularly at that time and in that particular field.

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World of DTC Marketing

JANUARY 31, 2021

So where to start… Congresswoman Porter may want to look at the percentage of generic drugs available virus branded (89%). I have been recruited by these companies who promise huge payouts when they are acquired if their drug shows promise in clinical trials. In pharma R&D returns have declined to 1.8

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Druggist

OCTOBER 13, 2020

Truvada is a brand name of a combination drug, which contains two antiviral medicines: emtricitabine and tenofovir disoproxil. The effectiveness of Truvada for PrEP has been subject to different clinical trials. The ‘official’ NICE guidelines on the use of Truvada for PrEP looked at four clinical trials.

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