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Content like the combination of brand and generic names, or a black-box warning (when applicable), must be pinned in place to ensure that they will always appear when the brand is mentioned. Changes to brand websites, including refreshing or adding content, will affect the approved active ad assets in a search plan.
As more patients turn to digital platforms for information and brands compete in an increasingly crowded market, pharma marketers need to be agile, creative, and tech-savvy to succeed. Remember, a patient who feels supported by your brand is more likely to engage with your treatment options. How do you keep up?
Manufacturers must adhere to a wide array of standards and guidelines that dictate how devices are developed, tested, and brought to market. What is the purpose of a Design History File (DHF) in medical device development? These standards are designed to mitigate risks, enhance device performance, and protect patient safety.
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