Remove Branding Remove Generic Drugs Remove Life Science
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Disruption in healthcare is coming

World of DTC Marketing

Between 2019 and 2021, Alphabet’s venture-capital arms, Google Ventures, and Gradient Ventures, and its private-equity unit, CapitalG, made about 100 deals, a quarter of Alphabet’s combined total, in life sciences and health care. Then there is the cost of generic drugs.

Pharmacy 227
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Pathbreakers: The journey of first generics

Pharmaceutical Technology

Since 2015, the US Food and Drug Administration (FDA) has approved more than 450 “first generics” or the first generic equivalent for a branded drug. These medicines comprise about 10% of all generics approved each year. Still, the FDA does prioritize the review of submissions for first generics.

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More Positive Data for Tirzepatide Weight Loss Injection + Sandoz’s Global Biosimilars Awareness Campaign – Xtalks Life Science Podcast Ep. 65

XTalks

The drug was recently approved (under the brand name Mounjaro) by the US Food and Drug Administration (FDA) for the treatment of type 2 diabetes. The editorial team also discussed a new global biosimilars awareness campaign launched by Sandoz, Novartis’ biosimilars and generics drug division.

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Top 10 Pharma and Biotech M&As in the Past Decade

XTalks

From Bristol-Myers Squibbs monumental acquisition of Celgene to Pfizers recent purchase of Seagen, these deals illustrate the strategies and ambitions driving innovation in life sciences. Following the merger, Actavis rebranded itself as Allergan, leveraging the strong recognition of Allergans brand.

Marketing 104
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How celebrity investor Mark Cuban is tackling out-of-control drug prices

pharmaphorum

MCCPDC bypasses the “middlemen” by working directly with distributors and manufacturers to offer generic drugs at decreased costs. We want to work with every source of medications, branded or generic.” “And, of course, Truepill, who does our prescription fulfilment.” About the author.

Drugs 144
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Expanding ketamine’s horizons to treat rare neurological disorders

Pharmaceutical Technology

The treatment, sold under the brand name Spravato by Janssen Pharmaceutical Companies, a subsidiary of Johnson & Johnson , is also indicated for the treatment of depressive symptoms in adults with major depressive disorder (MDD) with acute suicidal thoughts. Other companies continue exploring ketamine’s potential in different conditions.

Research 275
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Eli Lilly Partners with Amazon Pharmacy for Home Delivery of Drugs

XTalks

It also introduced a feature that allows users to use coupons at checkout to get manufacturer discounts on brand name medications. Amazon Pharmacy says it is focused on transparent pricing and affordability of both branded and generic drugs.

Pharmacy 111