Pharmaceutical Technology

JANUARY 30, 2023

on National Health Service (NHS) sales of branded medicines in 2023, almost double that of the previous year, has sent shock waves through the pharma industry. The forecast branded NHS drug sales growth figure for 2023 was adjusted to 5.63%. The UK government’s decision to set an unprecedented payback rate of 26.5% billion ($4.1

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Sales Branding Drugs Medicine 243

World of DTC Marketing

AUGUST 13, 2020

In correct information about vaccines and other treatments was rampant. You need people who can understand what your brand is trying to do and develop an online strategy that checks all the boxes. They can also help you sort out agency b t from real tactics that are going to drive brand objectives. Is HCP marketing changing?

Branding 223

Branding Pharma Companies Doctors Doctor 223

Pharma Mirror

SEPTEMBER 2, 2020

HK), a leading company engaged in the research, development, production, marketing and sale of essential medicines and branded healthcare products in Hong Kong, announced the signing of a letter of intent (“Letter of Intent”) with Fosun Industrial Co. a wholly-owned subsidiary of Shanghai.

Vaccination 130

Vaccination Vaccine Branding Sales 130

World of DTC Marketing

DECEMBER 28, 2020

As we look forward to 2021 DTC marketers should be noting the changes in consumer attitudes and the way they request new treatments. Once vaccination levels reach critical mass, people will once again return to their physician’s offices. It largely depends on how big your market is and where they get their health information.

Doctors 296

Doctors Doctor Production Marketing 296

World of DTC Marketing

APRIL 14, 2022

“Were they vaccinated?”, They have, as a resource, knowledgeable thought leaders but rarely, if ever, ask them to write general health content for their websites because it doesn’t drive brand objectives. One poset said that he had lost his mother and father to Covid, and immediately the trolls weighed in.

Branding 218

Branding Pharma Companies Containment Vaccination 218

Pharma Marketing Network

JANUARY 6, 2021

Throughout the year 2020, pharma marketers were forced to explore new strategies in order to keep up with the many evolving trends. Pharma marketers have quickly learned how to adapt to these trends and are prepared to take on new opportunities in 2021. For example, people mistrust the efficiency and safety of the COVID-19 vaccine.

Marketing 98

Marketing Branding Vaccination Vaccine 98

pharmaphorum

JANUARY 31, 2022

It is becoming increasingly important for people all over the world to understand the importance of vaccines and to have access to the vaccines they need – especially with digital innovation driving new vaccine development. Pfizer’s Josh Raysman, Saad Saeed, and Shanaya Deboo discuss vaccine awareness, access, and innovation.

Vaccine 97

Vaccine Vaccination Development Marketing 97

Pharmaceutical Technology

SEPTEMBER 15, 2022

The increase in the production of biological drugs such as vaccines, gene and cell therapies, and monoclonal antibodies, is increasing the volume of injectable drug products in the global healthcare market. Discover the top commercial dose injectables companies in contract marketing.

Marketing 100

Marketing Containment Production Sales 100

Pharma Marketing Network

DECEMBER 19, 2024

For marketing executives, understanding the significance of leading pharma brands is essential. For marketing executives, understanding the significance of leading pharma brands is essential. Top Pharma Brands and Their Strategies The pharmaceutical industry is home to some of the most recognizable brands worldwide.

Branding 52

Branding Marketing Medicine Production 52

pharmaphorum

FEBRUARY 23, 2022

Ben Hargreaves takes a look at why uptake began slowly in both the EU and the US, and then began to accelerate to see biosimilars take a large portion of market share away from originator products. In the US, where biosimilars have been on the market for less than a decade, this unfamiliarity is still evident. The short story so far.

Marketing 98

Marketing Production Development Medicine 98

pharmaphorum

MARCH 12, 2021

EU regulators are reviewing reports of low blood platelets in patients who received any of the three approved COVID-19 vaccines from Pfizer/BioNTech, AstraZeneca and Moderna. AZ vaccine safety update. The committee said appropriate medical treatment must be available in the event of an anaphylactic event with the vaccine.

Vaccination 145

Vaccination Vaccine Filler Medicine 145

XTalks

MARCH 19, 2025

Over the years, Xtalks has built the industrys preeminent life science podcast, helping brands in pharma, biotech, healthcare and medical devices showcase their expertise to key decision-makers through valuable, industry-leading content. Dont miss out on this opportunity to elevate your brand and stay top-of-mind in a competitive market.

Life Science 52

Life Science Branding Clinical Trials Clinical Trials 52

BioTech 365

JULY 1, 2021

United States Vaccines Market Research Report 2021: Size, Top 45 Vaccines Brand In-Depth Analysis, Trends, Shares, Insights, and Forecasts to 2027 – ResearchAndMarkets.com United States Vaccines Market Research Report 2021: Size, Top 45 Vaccines Brand In-Depth Analysis, Trends, Shares, Insights, … Continue reading →

Branding 40

Branding Vaccination Vaccine Marketing 40

Pharmaceutical Technology

MAY 2, 2023

This software-as-a-service (SaaS) platform is also used by life science brands to launch their drugs, therapeutics and vaccines in the markets, using data-driven solution.

Life Science 147

Life Science Branding Pharma Companies Production 147

BioTech 365

APRIL 19, 2021

Global H1N1 Vaccines Markets, Opportunity and Forecast Report 2021-2026: Analysis of Key Brands – Agripal, Fiuarix, Influgen, Influvac, Nasovac, & Vaxigrip – ResearchAndMarkets.com Global H1N1 Vaccines Markets, Opportunity and Forecast Report 2021-2026: Analysis of Key Brands – Agripal, Fiuarix, Influgen, … Continue reading (..)

Branding 40

Branding Vaccination Vaccine Marketing 40

BioPharma Reporter

MARCH 8, 2021

A coalition of regulatory authorities from the UK, Australia, Canada, Singapore and Switzerland has set out guidance for how variant-specific versions of authorized vaccines will be regulated: saying they will not need brand new approval or lengthy clinical studies.

Regulation 76

Regulation Vaccination Vaccine Branding 76

pharmaphorum

DECEMBER 23, 2021

COVID-19 has changed everything – at least that’s David Hunt’s plan for pharmaceutical marketing. The former CEO of Havas Lynx recently launched a new agency in the US called The Considered, with the intent to break the traditional pharma marketing rules and shake up the industry. That’s my reason to be.”.

Marketing 98

Marketing Branding Scientist Vaccination 98

Pharma in Brief

DECEMBER 3, 2020

Any authorization for drugs, vaccines, and medical devices issued pursuant to the interim orders are also set to terminate when the respective interim order expires or is withdrawn. Drugs and Vaccines. require market authorization holders to meet post-marketing regulatory requirements; and.

Vaccination 98

Vaccination Vaccine Drugs Manufacturing 98

World of DTC Marketing

FEBRUARY 21, 2022

Pfizer expects to make as much as $22bn from its new Covid pill this year, on top of $37bn it made in 2021 from the vaccine. Pfizer’s Paxlovid currently costs about $530 for a five-day course of the treatment. Merck’s molnupiravir, now approved for use in the U.K., costs about $700. At this point, one must wonder why the U.S.

Regulation 218

Regulation Drugs Bioequivalency Vaccination 218

pharmaphorum

JANUARY 6, 2021

Pharma companies are always talking about moving ‘beyond the pill’, and Pfizer’s new brand identity embodies that – it’s decades old pill-like logo has been replaced with a DNA double helix that it says reflects its commitment to breakthrough science. Encoded within a successful emblem is a company’s DNA – its history, its future.

DNA 116

DNA Branding Vaccination Vaccine 116

World of DTC Marketing

JANUARY 31, 2021

So where to start… Congresswoman Porter may want to look at the percentage of generic drugs available virus branded (89%). Smaller biotechs that are developing new drugs usually don’t have the resources to take new drugs to market. Can you imagine the return on a potential cancer vaccine? percent from 2018.

In-Vivo 187

In-Vivo Generic Drugs Drugs Gene Therapy 187

Pharmaceutical Technology

SEPTEMBER 26, 2022

The plan is for Sandoz to continue [to] supply key products to Novartis for distribution in certain key global health markets, primarily in sub-Saharan Africa.” . Sandoz owns nine sites that are based in the US, Europe and India; most of the brand's sites offer commercial solid dose capabilities.

Manufacturing 162

Manufacturing Drugs Branding Sales 162

pharmaphorum

SEPTEMBER 1, 2022

Dr. B was founded in 2021 to connect providers with leftover COVID vaccines to the patients seeking to receive them. Though it’s not an online pharmacy that fills patients’ medication, it’s looking to offer a way for patients to easily compare drug prices in the future, including listing name-brand drugs against generic versions.

Vaccination 98

Vaccination Vaccine Doctors Doctor 98

Pharma Marketing Network

JANUARY 7, 2025

Table of Contents Sr# Headings 1 Introduction: The Importance of Marketing in Pharma 2 Digital Strategies Redefining Pharma Marketing 3 Building Trust Through Patient-Centric Campaigns 4 Navigating Compliance While Innovating Introduction: The Importance of Marketing in Pharma Marketing in pharma has never been more critical.

Marketing 52

Marketing Compliance Regulation Branding 52

pharmaphorum

JULY 18, 2022

GSK’s consumer health spinout Haleon started trading on the London Stock Exchange this morning, making its debut with a price of 330 pence and a market valuation of around £31 billion ($37 billion). billion last year.

Sales 124

Sales Vaccination Vaccine Branding 124

World of DTC Marketing

JULY 1, 2021

When I did the same, using the brand name for the search, I was taken back by both the number and depth of comments. People do have a lot of o questions about COVID vaccines because of the conflicting messages in the media almost every day. What really surprised me was the use of social media to research Rx drugs.

Doctors 217

Doctors Doctor Drugs Research 217

pharmaphorum

MAY 7, 2021

Antoinette has spent more than 20 years working in the pharmaceutical and biotech industries, where she has led strategic and market research initiatives for brands at various stages of the product lifecycle – including 12 product launches. Her current primary accounts are Jardiance, REGEN-COV, Rexulti, and BD Global Diabetes Care.

Branding 98

Branding Production Vaccination Vaccine 98

World of DTC Marketing

MAY 19, 2021

Consider this: AbbVie, Humira’s manufacturer, kicked off 2020 with a price increase in excess of 7 percent on its mega-blockbuster brand-name treatment. AbbVie won dozens of additional patents — what critics call a “patent thicket” — that extended the exclusive market for the drug. employees and their families at risk.

Pharma Companies 181

Pharma Companies Drugs Branding Manufacturing 181

pharmaphorum

JUNE 1, 2022

GSK said it has now filed a prospectus for the submission of Haleon’s ordinary shares to the stock market with the Financial Conduct Authority (FCA), and is awaiting approval for the move. billion) from its consumer health brands, including Sensodyne toothpaste, Voltaren and Panadol painkillers, and Centrum multivitamins.

Sales 105

Sales Vaccination Vaccine Branding 105

pharmaphorum

OCTOBER 21, 2022

The UK company reveals the results from a partner-led survey to discover the rates of vaccination for adults, why levels are lower than expected, and what can be done to improve this. The emergence of COVID-19 meant that public awareness around vaccination and its importance in fighting the spread of infectious disease has increased rapidly.

Vaccination 98

Vaccination Vaccine Production Sales 98

pharmaphorum

MARCH 4, 2022

New survey data from Press Ganey suggests that pharma may be able to get an edge by integrating physician directories into brand websites. But in 2022, with digital communication ubiquitous, pharma companies are finding another option: market to consumers, then help them select a physician. A newfound trust in pharma.

Doctors 98

Doctors Doctor Branding Pharma Companies 98

pharmaphorum

FEBRUARY 9, 2022

GlaxoSmithKline’s COVID-19 products – antibody drug Xevudy and a vaccine adjuvant – helped drive a 5% increase in 2021 revenues to £34 billion ($46 billion), ahead of what chief executive Emma Walmsley says will be a “landmark year” for the company. billion, but still came in ahead of analyst expectations.

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Sales Production Vaccination Vaccine 105

XTalks

SEPTEMBER 12, 2023

By fostering a sense of community, addressing pain points and sharing impactful stories, podcasts can strengthen ties with an audience, drive brand loyalty and help life science organizations position themselves for long-term success in an increasingly competitive landscape.

Life Science 105

Life Science Branding Clinical Trials Clinical Trials 105

pharmaphorum

MARCH 1, 2022

This was, and still is being, demonstrated through the UK’s COVID-19 vaccine research successes. He combines his experience in mobile and technology startups, with 5 years at Google where he held the roles of UK head of mobile and UK head of brand solutions, to achieve this goal.

Clinical Research 96

Clinical Research Research Vaccination Vaccine 96

World of DTC Marketing

DECEMBER 18, 2020

The headline and byline in a Times editorial said it all “Don’t Fall for Big Pharma’s Savior Act, Heroic work went into the development of the coronavirus vaccines. They will profit handsomely from these vaccines, even when they claim to be acting selflessly. New York Times. were dispensed using generic drugs.

Generic Drugs 155

Generic Drugs Drugs Pharma Companies Vaccination 155

Pharma Marketing Network

JULY 19, 2023

When done right, sponsorships can help pharmaceutical companies connect with their target audience, build relationships with key stakeholders, and promote their brand in a meaningful way. For example, a pharmaceutical company that develops a new vaccine could donate vaccines to local schools to help protect children from preventable diseases.

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Branding Development Vaccination Vaccine 98

The Pharma Data

DECEMBER 29, 2020

Insights from Optimity app user survey finds that 43% believe the COVID-19 vaccine should be mandatory, while 53% believe that Canadians should have a choice of which vaccine to receive. Among the topics addressed in the survey was consumer concern about possible long-term and short-term side effects from the vaccine.

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Vaccination Vaccine Manufacturing Branding 52