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Leading direct-to-consumer marketing companies for pharmaceuticals

Pharmaceutical Technology

The information contained within the download document is designed for pharmaceutical executives, marketing managers, product managers, sales and marketing executives, medical representatives, software engineers, developers, business development executives and any other individual involved in the direct-to-consumer pharmaceutical marketing industry.

Marketing 130
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Why pharma isn’t yet achieving digital excellence, and how it can get there

pharmaphorum

Reps should not just be pushing product messages – they should be asking doctors what they need right now and how they can help.”. Veeva highlights in the whitepaper that marketing and sales functions need to work closely together to deliver the right messages aligned with doctors’ real needs. Achieving digital excellence.

Sales 131
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Hollywood and the Metaverse’s effect on pharma’s content

pharmaphorum

Pharma hasn’t fully moved into the experiential content space and is stuck on brand-centric content, which is not as engaging as experiential content that can make one question how a product impacts their life and how it helps doctors treat their patients better, Kapoor reasons. ” About the interviewee.

Branding 116
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How Big Data will accelerate the future of digital medicine in 2021

pharmaphorum

In the coming year, there will be a renewed focus on healthcare providers needing to shift their business models to highlight the new need to make healthcare accessible and effective, regardless of geography, location, and mobility. A recent report highlighted that over 40% of US adults had delayed seeing a doctor during the pandemic.

Big Data 111
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It’s time to do better for patients with rare neurological disorders

pharmaphorum

Doctors are often unfamiliar with these conditions. Doctors are heavily reliant on the observations of parents or caregivers and are constrained by the ability of the patient to convey symptoms they are experiencing. To complicate matters further, CNS conditions are often very difficult to identify, characterise and treat.

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IWD: Spotlight on women in life sciences

pharmaphorum

After a few years, I decided I wanted to move into the commercial side of the business, so I completed an MBA and went on to hold various positions in Corporate Business Development, Life Science and Healthcare. I have been general manager for Merck Healthcare UK & Ireland since 2020.

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VivoPlex raises funding to develop intra-uterine sensor

pharmaphorum

The company, which brings together a multidisciplinary team of clinical fertility experts and world-class biosensor and digital technology engineers, with experienced corporate and business development executives, was established in 2015 as a spin-out from the University of Southampton.