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Meanwhile, field teams’ promotional content is still reflective of the pre-COVID paradigm, and Noel says companies need to rethink what content messages will be beneficial for HCPs. Reps should not just be pushing product messages – they should be asking doctors what they need right now and how they can help.”.
Gaurav Kapoor, co-founder and executive vice president of Indegene, tells pharmaphorum how pharma can take lessons from the entertainment industry and prepare for the Metaverse to enhance content engagement. Pharmacompanies’ customer communication methods require reimagining as technology progresses.
As moderator Gareth Powell – businessdevelopment officer, patient engagement and clinical development service project lead at the NIHR – noted, the Institute has seen fantastic feedback from patients on the increased use of virtual engagement over the course of pandemic. We can’t just say ‘Here’s an app, fill it in.
Developed by the government and delivered by the British Business Bank, the Future Fund supports high potential innovative businesses in the UK currently affected by COVID-19. ” The post VivoPlex raises funding to develop intra-uterine sensor appeared first on. .
“We can couple that with claims data and directly look at healthcare resource utilisation and see which doctors patients are visiting and if they are going to the emergency room or urgent care because of pain,” Sackman states. He oversees operations, including businessdevelopment, sales and marketing, and people.
Ties Kroezen, venture leader of Community Life Centers and businessdevelopment manager for Philips Africa, tells us about the challenges present within the African healthcare system, solutions the companydeveloped to help patients and providers connect, and how pharma can assist with delivering better care to African residents.
It really gave me a different look at the healthcare system than I had from my mom being a doctor and so when I went into remission and I got off a lot of the medications and I’ve been feeling really good now for a couple of decades don’t try and do the math.
It really gave me a different look at the healthcare system than I had from my mom being a doctor and so when I went into remission and I got off a lot of the medications and I’ve been feeling really good now for a couple of decades don’t try and do the math.
Dr. Lin has made several transitions throughout her career, from being a clinician at an academic center, to academic research, to heading businessdevelopment in industry. In the beginning, I always thought I wanted to be a doctor, but then I felt it was very depressing, particularly at that time and in that particular field.
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