Cardiology Marketing Pharma Companies 
XTalks
JANUARY 22, 2025
The heart and vascular medication market continues to be a critical focus area for pharma companies, with billions of dollars in sales generated annually. However, challenges such as patent expirations, generic competition and pricing pressures continue to shape the market landscape. In 2023, Pfizer generated $6.75
Pharma Marketing Network
FEBRUARY 19, 2025
Introduction Email marketing remains one of the most powerful tools for pharma brands , helping reach healthcare professionals (HCPs), patients, and stakeholders with tailored messaging. How can pharma marketers craft high-performing email marketing campaigns while staying compliant?
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pharmaphorum
JULY 14, 2022
The legacy product now lies outside Bayer’s core areas of cardiology, oncology, haematology, ophthalmology, women’s health and radiopharmaceuticals, and the funds raised from the sale will support the “ongoing transformation of Bayer’s pharma business to focus on key areas of future medical innovation”, said the company.
Pharma Marketing Network
FEBRUARY 27, 2025
Introduction In todays digital-first world, content marketing campaigns are no longer optional for pharmaceutical brands. Imagine content marketing as the heartbeat of a pharma brands digital presence. But when done right, content marketing campaigns create lasting relationships, drive awareness, and improve patient outcomes.
pharmaphorum
FEBRUARY 26, 2021
By most measures the single largest pharma company in the world, US-based Johnson & Johnson (J&J) is also arguably one of the most well-known drugmakers among the general public. . It was incorporated as a separate company in 1949 so as to expand and diversify the J&J product line.
pharmaphorum
DECEMBER 16, 2021
Wellthy developed partnerships with pharma companies across Europe & Asia, which Abhishek says is helping his company address unmet patient needs through digital health solutions. He provides insights into pharma companies’ structural changes and tips on telltale signs of good pharma partners.
pharmaphorum
MARCH 15, 2022
Major societies such as the European Society of cardiology (ESC) reported a 177% increase in attendees for its 2020 annual congress : 77,350 virtual attendees (logged-on) 2020 cf 27,946 physical attendees 2019. One important caveat here is that delegate registration fees were waived. Figure 1 What doctors say about virtual events . .
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