The evolving role of social media in healthcare
pharmaphorum
DECEMBER 15, 2022
Back in 2015, the influencer-of-influencers, Kim Kardashian, was slammed for failing to mention the potential side effects of an anti-nausea drug, leading to the US FDA getting involved. Nowadays, all major pharma conferences and congresses are accompanied by social media coverage from attendees, organisers, and sponsors.
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