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“In AI We Trust”: What Salesforce 2023 Offered Life Sciences Marketers

Intouch Solutions

This year’s Dreamforce conference – the annual gathering for Salesforce, one of the main providers in commercial marketing and sales technology for the Health & Life Science (HLS) industry – was bigger and more innovative than ever. But what news will matter most for health & life sciences companies?

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Rashedi Hassan takes over Sales & Marketing management of Telstar’s subsidiary in Bangladesh

Pharma Mirror

Azbil Telstar announces the appointment of Rashedi Hassan as a Sales & Marketing Manager of the subsidiary of the company in Dhaka, Bangladesh. The post Rashedi Hassan takes over Sales & Marketing management of Telstar’s subsidiary in Bangladesh appeared first on Pharma Mirror Magazine. With more than 18.

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Sales and Marketing Jobs in the Life Sciences Industry: a Comprehensive Guide

BioSpace

Sales and marketing roles in the life sciences field are in high demand. To help with your job search, we've compiled a guide to sales and marketing jobs in the life sciences industry.

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Life Science Marketers: How to Connect Content to B2B Revenue Growth

XTalks

Content marketing not only builds trust and credibility but also helps in driving brand awareness which attracts potential customers. Life science companies can position themselves as authoritative sources, create a community of loyal followers and influence purchasing decisions by leveraging content marketing strategies.

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B2B Life Science Content Marketing: The Importance of Consistency

XTalks

Consistency is a key factor in any successful life science content marketing strategy. By keeping the conversation going, content marketers within the life science industry can build trust with their audience and create a loyal following that will continue to engage with their content and products over time.

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Verix boosts life science AI capabilities with start-up.ai acquisition

Pharmaceutical Technology

for an undisclosed sum, boosting its life science AI capabilities. The deal enables Verix to further improve its capacities to use AI to advance the brand growth of life science companies. Verix states that it leverages AI to provide more in-depth, precise data on the market more quickly and at a lower cost.

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GSK and Wave Life Sciences partner to develop oligonucleotide therapeutics

Pharmaceutical Technology

GSK has entered a strategic partnership with Wave Life Sciences to progress the discovery and development of oligonucleotide therapies for new genetic targets. On completion of the first-in-patient clinical trial by Wave, GSK will be in charge of the development and marketing works.