pharmaphorum

NOVEMBER 19, 2021

So too are the sales figures. billion in vaccine sales this year. This sales strategy contrasts to AstraZeneca, which pledged to provide its vaccine on a not-for-profit basis until the pandemic ends. For the first half of 2021, sales on AZ’s vaccine, sold as Vaxzevria and Covishield, reached $1.2 Katrina Megget reports.

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Sales Vaccination Vaccine Marketing 136

AuroBlog - Aurous Healthcare Clinical Trials blog

JULY 16, 2023

At least seven more pharma companies and a federation of pharma manufacturers have approached the Delhi High Court against the Central Government’s order in the beginning of June prohibiting manufacturing, distribution and sale of 14 fixed dose combinations (FDCs) licensed prior to the year 1988.

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Pharma Companies Licensing Licensing Manufacturing 155

BioSpace

APRIL 18, 2024

French healthcare and pharma company Sanofi will terminate an undisclosed number of positions in its U.S. vaccines commercial unit in an effort to streamline the strategic sales structure.

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Vaccination Vaccine Pharma Companies Sales 96

AuroBlog - Aurous Healthcare Clinical Trials blog

JULY 11, 2023

The Delhi High Court has granted ten days’ time to the Government of India and the nation’s drug regulator to file a counter affidavit on the petitions filed by almost 28 pharma companies against the order prohibiting manufacturing, distribution and sale of 14 FDCs licensed prior to the year 1988, in the beginning of June. […]

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Pharma Companies Licensing Licensing Sales 148

pharmaphorum

SEPTEMBER 22, 2021

The post The benefits of being a family-run pharma company appeared first on. Giacomo Chiesi is head of global rare diseases at the international healthcare firm Chiesi Group, where he leads the team developing and commercialising treatments for rare and ultra-rare diseases.

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Pharma Companies Life Science Development Production 110

STAT News

FEBRUARY 9, 2023

Executives at Pfizer, Merck, and Novartis are looking for promising drugs to add to their pipelines and replenish sales as top-selling products lose patent protection in the coming years. The acquisitions could help the companies add new sales to aging line-ups and suggest this year could be a busy one for industry dealmaking.

Pharma Companies 98

Pharma Companies Sales Branding Production 98

World of DTC Marketing

JANUARY 11, 2022

Further, 62% of HCPs said that the most significant area where pharma representatives can add value is, by understanding the needs of HCPs and sharing only relevant content with them to make the interactions more insightful. At the same time, marketing emails are among the top 5 channels used by pharma companies to engage HCPs.

Pharma Companies 235

Pharma Companies Sales Marketing Clinical Trials 235

pharmaphorum

AUGUST 1, 2024

Valneva has bolstered its vaccines pipeline with a shot designed to protect against shigellosis – a major global health threat – licensed from LimmaTech Biologics.The French pharma company – best known for its COVID-19 jab and recent approval for the world's first chikungunya vaccine Ixchiq – is paying €10 million upfront for a stake in LimmaTech's (..)

Vaccination 101

Vaccination Vaccine Pharma Companies Licensing 101

World of DTC Marketing

JANUARY 14, 2021

Pharma Executive says “just as HCPs are being forced to embrace telemedicine, pharma companies are also being forced to embrace virtual interactions with HCPs. COVID-19 has stopped almost all in-person detailing by sales reps” . Will digital replace the sales force?

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Marketing Pharma Companies Sales Doctors 180

pharmaphorum

APRIL 1, 2021

Pharma sales reps are rewarded in a very indirect way. That has always been difficult to measure, especially outside the US where no HCP level (only brick) prescription data is available and despite this the sales force has been by far the biggest (and most expensive) channel. About Exeevo. appeared first on.

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Sales Marketing Life Science Pharma Companies 69

pharmaphorum

AUGUST 24, 2020

Takeda has joined the ranks of big pharma companies jettisoning consumer health businesses in order to concentrate on higher-margin prescription drugs. Takeda Consumer Healthcare sells OTC medicines and other health products with sales of 60 billion yen ($567 million) in fiscal 2019.

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Sales Medicine Production Pharma Companies 64

pharmaphorum

NOVEMBER 26, 2020

The post VMLY&R creates global healthcare agency for innovative pharma companies appeared first on. Following the pandemic , the partnership will provide evidence-based learnings to further understand and highlight patients’ continued challenges and needs.

Pharma Companies 52

Pharma Companies Marketing Development Branding 52

pharmaphorum

AUGUST 18, 2020

Pharma companies have improved how they engage with healthcare providers as a result of COVID-19, according to a new survey of HCPs. This has resulted in pharma companies being more relevant and providing more value in closing the care gap, the report says. The impact on launch.

Pharma Companies 130

Pharma Companies Sales Life Science Marketing 130

World of DTC Marketing

JANUARY 18, 2021

OPENING: Pharma companies are starting to embrace digital marketing forced, in large part, by changes brought on by the pandemic. interactions with pharmaceutical company employees by video call/conferencing during the previous 7 days, the same rate as a month earlier. The Challenges for Pharma. no pharmaceutical reps).

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Marketing Sales Pharma Companies Doctors 173

World of DTC Marketing

SEPTEMBER 6, 2021

SUMMARY: Those working in pharma know that ageism exists, especially in the sales force. Pharma has been purging older employees for some time, and when you reach the magic age of 50+, you’re going to be pushed to take “early retirement.”

Pharma Companies 219

Pharma Companies Sales Branding Marketing 219

World of DTC Marketing

FEBRUARY 7, 2022

” To me, an enormous warning flag went up when the VP of Market Access was on a call with the commercial organization (sales). At 99% of pharma companies, that's a huge no-no. ” To me, an enormous warning flag went up when the VP of Market Access was on a call with the commercial organization (sales).

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Pharma Companies Marketing Sales Clinical Trials 253

pharmaphorum

OCTOBER 29, 2020

billion at a time when most other pharma companies have seen sales growth pegged back by restricted access to healthcare during pandemic lockdowns. The bulk of the Veklury sales ($785 million) were in the US, with Europe accounting for a sizeable chunk of the remainder.

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Sales FDA Approval Pharma Companies Vaccine 53

World of DTC Marketing

SEPTEMBER 7, 2022

In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. Biogen’s failure should be a warning to other pharma companies. Now Biogen is a shell of a company selling off assets to survive. It should be a warning to other pharma companies.

Pharma Companies 210

Pharma Companies Drugs Marketing Production 210

BioSpace

JUNE 16, 2022

According to reports citing “people familiar with the matter,” Kyowa Kirin, a specialty pharma company, could be lining up the sale of $1 billion worth of assets on the international market.

Pharma Companies 59

Pharma Companies Sales Marketing 59

World of DTC Marketing

JANUARY 15, 2021

About the only thing I agree with is their assessment of sales reps. “What we are feeling now are the effects of a historic over-reliance on the sales rep channel to the detriment of digital channels. Do you want to know the biggest challenge facing pharma companies right now? Now that’s really eye-opening!

Pharma Companies 180

Pharma Companies Sales Marketing Branding 180

BioTech 365

AUGUST 20, 2020

LONDON–(BUSINESS WIRE)–#Quantzig–Customer segmentation has been an age-old issue for businesses globally. Though new customer segmentation models have helped serve the purpose, it tends to miss certain aspects that make it unreliable in the long run. Quantzig has an extensive team … Continue reading →

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Pharma Companies Sales 52

Pharma Marketing Network

OCTOBER 3, 2023

In the ever-evolving world of digital marketing, pharma companies have a unique opportunity to revolutionize their industry. With the right strategies and tools, pharma companies can create innovative campaigns that will reach their target audience and drive sales.

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Marketing Pharma Companies Sales 52

Pharmaceutical Commerce

AUGUST 2, 2022

With the business model changing and the patent cliff looming, Ashfield Engage's Chris Savage talks about what these upheavals mean for pharma companies, their sales reps, and their patients.

Pharma Companies 52

Pharma Companies Sales 52

World of DTC Marketing

DECEMBER 1, 2020

Walk into any corporate pharma HQ, and you’re likely to see a mission statement that’s pure b t about how patients come first. We all know that Wall Street and sales come well before patients. Just look at any pharma product website that is nothing but a sales brochure in a majority of cases. Want proof?

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Pharma Production Pharma Companies Sales Production 186

XTalks

MAY 29, 2024

The top ten pharma companies in 2023 by revenue accounted for about 35 percent of the market value, with total earnings of $559.5 The top big pharma players have remained relatively consistent in their market positions over the past several years. Here is a look at the top ten pharma companies in 2024 based on 2023 revenue.

Pharma Companies 52

Pharma Companies Sales FDA Approval Vaccine 52

Pharmaceutical Technology

SEPTEMBER 2, 2022

Yet despite this promising data, it’s a well-known fact that drug launches are under-performing – with around two-thirds of new drugs successfully navigating the long and rocky approval process only to fall drastically short of their pre-launch sales expectations. De-risking drug launch.

Drugs 130

Drugs Pharma Companies Medicine Production 130

pharmaphorum

OCTOBER 7, 2020

Better management of customer data could help pharmaceutical companies’ digital transformation, according to Veeva’s Rebecca Silver. One of the noticeable effects of this has been a massive uptake of remote working across the industry, which has accentuated difficulties in conducting remote sales engagements due to poor customer data quality.

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Pharma Companies Sales Doctor Doctors 142

BioSpace

JUNE 22, 2021

CEO Emma Walmsley’s vision includes a projected $46 billion in annual sales from the stand-alone pharma company by 2031 and more than 10% operating profit over the next five years.

Pharma Companies 59

Pharma Companies Sales 59

World of DTC Marketing

APRIL 5, 2022

What is the definition of a successful pharma product launch? Usually, it’s reaching a certain sales level within a specified time, but that metric is not relevant anymore. Pharma companies have been investing deeply into digital advertising but vastly under measuring customer engagement and other metrics.

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Production Pharma Companies Branding Marketing 196

Pharma Marketing Network

OCTOBER 1, 2024

Introduction to Pharma Marketing Strategies Pharma marketing strategies encompass a range of activities aimed at promoting pharmaceutical products to healthcare professionals and consumers. These strategies are designed to increase brand awareness, educate the target audience, and ultimately drive sales.

Marketing 52

Marketing Pharma Companies Regulation Production 52

World of DTC Marketing

APRIL 23, 2021

The politics of working with a major pharma company can be a difficult challenge. There is still much to emphasis on doing things that deliver sales rather than helping patients. I’m surprised that an agency hasn’t developed an app to monitor social media posts around certain keywords for pharma.

Pharma Companies 188

Pharma Companies Doctors Doctor Marketing 188

Roots Analysis

FEBRUARY 27, 2024

However, some of the pharma companies fared relatively well. Especially big Pharma players, such as Amgen, Pfizer, and BMS demonstrated high single-digit growth in sales during the recession. For example, 15 big pharma companies together laid off a total of over 71,000 employees during the great recession.

Pharma Companies 52

Pharma Companies Sales Development Marketing 52

World of DTC Marketing

JUNE 2, 2021

SUMMARY: Doctors said they were dissatisfied were marketing emails (46%), telephone sales calls with sales reps (42%), and both webinars and websites (each at 39%) from pharma companies, according to Indegene. It can’t be promotional or sales information and should not be a long document. 100 percent of U.S.

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Doctor Doctors Sales Marketing 180

pharmaphorum

JULY 14, 2022

Grünenthal is paying up to €500 million ($501 million) for rights to Nebido (testosterone undecanoate), which is sold in around 80 countries worldwide for testosterone deficiency and made sales of €117 million last year.

Drugs 92

Drugs Sales Pharma Companies Cardiology 92

Pharmaceutical Technology

SEPTEMBER 2, 2022

Since the frontline treatment setting is dominated by these regimens, pharma companies have focused on the development of new drugs in the relapsed/refractory (R/R) setting. billion global sales expected by 2028, followed by Tecvayli with $2.6bn, which would mark a huge win for J&J in the MM space.

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Antibody Sales FDA Approval Production 147

World of DTC Marketing

FEBRUARY 25, 2022

It was a move, in their minds, from fast-moving biotech to a bureaucratic, slow-moving big pharma company. The culture between the two companies is hugely different. It’s doubtful, given the sales of Celgene products, one of which is coming off-patent soon, have not lived up to their “sales pitch.”

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Drugs Sales Pharma Companies Manufacturing 216

Fossil Remedies

DECEMBER 23, 2021

When you run a PCD Pharma Company , your prime objective is to earn profit. Bigger sales mean your company is viewed as a successful company. Since hundreds of other companies compete in the same market, it is crucial to get the right audience. Also Read: Top 10 PCD Pharma Companies in India.

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Pharma Companies Production Sales Pharma Production 86