World of DTC Marketing

OCTOBER 9, 2020

HERE’S THE PITCH: Guidelines surrounding effective frequency are different by every advertised product. For pharma products, effective frequency is, for example, the frequency at which someone is going to go online to learn more about your product. TV alone is not going to sell your product.

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World of DTC Marketing

JULY 29, 2020

QUICK READ: A reporter for a leading business magazine recently reached out to me and asked “what are Pharma product websites so bad?” 1ne: There is a direct correlation between time on site and asking for/about your product. 2wo: The biggest reason for pharma product high bounce rates is bad homepage design.

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World of DTC Marketing

NOVEMBER 4, 2020

However, motivation is increased when we are to research a topic regarding our own health condition or symptoms. Pharma product websites need to be a LOT better job of sharing resources. For too long Facebook has evaded responsibility by allowing people to post anything they want. PRNewsfoto/Weber Shandwick).

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Pharmaceutical Technology

APRIL 3, 2023

Innate Pharma has signed an exclusive licence agreement with Takeda to enable research and development of antibody drug conjugates (ADCs) against an undisclosed target, primarily focusing on coeliac disease. In addition, Innate will receive royalties on possible net sales of any commercial product to be developed under the licence.

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World of DTC Marketing

OCTOBER 26, 2021

I decided to research why this is happening at a client’s request, and I found two reasons. Second, I see that in most markets and health conditions, micro-segments have different needs from online health sites, including pharma product sites. First, people have been putting off going.

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Pharmaceutical Technology

AUGUST 30, 2022

Brazilian pharma production sites are involved in Covid-19 vaccine and therapy manufacture. Local production of Sputnik V in Brazil was started in January 2021. Mosquito-borne diseases such as Zika, dengue and chikungunya have disproportionately affected the poorer population and have significant unmet medical needs.

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World of DTC Marketing

FEBRUARY 17, 2021

” It’s important to understand that no formula can be applied across all health conditions and products. DTC marketers will do a lot of research on brand messaging, but what’s really important is what action your target audience will take due to being exposed to your message. What about online paid media?

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World of DTC Marketing

FEBRUARY 5, 2021

Simultaneously, some pages are needed for legal and compliance reasons; other content is put there on a hunch rather than usability studies and other research. Click-stream analytics consistently show that people will go to sites like WebMD in addition to pharma product sites. Work with your digital agency.

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Fossil Remedies

JANUARY 19, 2022

Best-rated products. Always choose PCD Pharma Products that have been based on extensive research because the future of any product depends on it. Your product should have passed all the required tests. Choose products that you are willing to invest for.

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World of DTC Marketing

NOVEMBER 12, 2021

Here are some common issues that I find: 1ne: The click-stream research shows that people go to many other health websites to collect information after leaving a pharma product website. 3hree: There is a correlation between bounce rates and the product lifecycle. 2wo: Time on site and pages viewed remain very low.

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World of DTC Marketing

OCTOBER 29, 2020

When online health seekers come to a pharma product website they want to know “what’s in it for me?” ” and “how much the drug costs” Sure, they will go to the product safety information page but it’s too hard for them to comprehend. It’s a huge waste of space, money, and time.

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Pharmaceutical Technology

AUGUST 12, 2022

It is part of the good manufacturing practice (GMP) quality assurance system, and is undertaken by laboratories, usually at contract research organisations (CROs). In 2016, the UK imported £24.8bn of pharma products, of which 73% (£18.2bn) came from the EU.

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Pharmaceutical Technology

MARCH 10, 2023

The document contains detailed information on the suppliers and their product offerings, alongside contact details to aid your purchasing decision. The companies offer systems for more dynamic freeze-drying of products with more precision in control.

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World of DTC Marketing

FEBRUARY 9, 2021

Here are what I found in over two years of research with online health seekers. In the top pharma product websites that we showed groups, they really disliked the website’s overall appearance and described it as “cold and unappealing.” They decide if your site addresses their questions after looking at 1.24

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Pharmaceutical Technology

SEPTEMBER 15, 2022

Research by GlobalData (Contract Small Molecule API Manufacturing Industry by the Numbers – 2021 Edition) shows that containment facilities are in high demand as the use of cytotoxic drugs continues to grow. The patented system allows the handling and milling of pharma product under an OEB 5 (highly hazardous) high containment environment.

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Fossil Remedies

AUGUST 31, 2022

Does it need the fortune to launch a pharma business? The main thing is you should know the different aspects of costs while doing the research about a pharmaceutical company. There are various prerequisites and legal compliances before launching a pharma company. You do not need very large money for pharma business.

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Pharma Marketing Network

DECEMBER 5, 2024

To build strong HCP networks: Host webinars and conferences : Share new research and treatment insights. Provide resources : Offer patient education materials or detailed product guides. A marketing network is a system of connected individuals and tools that help promote and distribute pharma products effectively.

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Fossil Remedies

NOVEMBER 26, 2021

However, this model requires that the company that is providing franchises has a strong research and development division. With its high potential for success, the monopoly model makes a big impression in the pharma world. First is the selection of the pharma company and second is the selection of the product.

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Pharmaceutical Technology

OCTOBER 6, 2022

But despite this surge in demand, research from GlobalData shows that many CMOs have decreased in-house, non-containment, small molecule manufacturing. The processes and subsequent installation must be adapted to the product,” says Housh. Pharma products cannot be modified to adapt to a standardised equipment setup.

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Fossil Remedies

OCTOBER 23, 2019

Do thorough research to understand your competitors. Do the research well and invest in marketing and advertising. The blog explains the process of starting a pharma distribution company and taking it ahead of others. Your business aspirations and budget will determine which path you should choose. Draft a business plan.

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Intouch Solutions

SEPTEMBER 2, 2021

Last month, the Pharmaceutical Research and Manufacturers of America (PhRMA) “updated and enhanced” its voluntary code of ethics regarding appropriate interactions between the drug industry and U.S. healthcare professionals (HCPs) while marketing pharma products, including speaker programs.

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Fossil Remedies

MARCH 27, 2020

With digitization, patients go prepared by doing online research. All these things revolutionize the pharma and healthcare industry. Fossil Remedies is leading manufacturers and marketers of Pharma Products who hold rich expertise as PCD Pharma Franchise Company in Ahmedabad, Gujarat, India.

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Fossil Remedies

JULY 15, 2022

The team should put the best effort into manufacturing quality products after thorough research and development. There are pharma experts and manufacturing staff that can channel resources positively to make top-class quality products. Hence, it is the most ideal approach to launch a business in the pharma sector.

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Pharma Marketing Network

JUNE 8, 2020

My background for decades now is in the pharma marketing and branding space, working with all sorts of pharma products, devices, diagnostics. Working in both marketing and advertising campaigns but also market research, strategic planning, workshop facilitation. Is it the scientific researchers? Don (PMN): Great.

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World of DTC Marketing

FEBRUARY 24, 2021

Researchers found that over nearly two decades, obesity contributed to anywhere from 30% to 53% of new type 2 diabetes diagnoses among middle-aged and older Americans. Is pharma preparing HCPs for the onslaught of potential medical problems, or are they just pitching drugs to treat these conditions? billion savings, which is about 0.2

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World of DTC Marketing

JUNE 21, 2021

The same is true for pharma products, yet they continue to waste a lot of money on display ads while the bounce rate and time on their product websites are dismal. Today it’s about using the internet to research prescription drugs, and more and more pharma is being left out of that conversation.

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World of DTC Marketing

JUNE 14, 2021

According to research company Lumen, only 9% of banner ads are even noticed for a second. Most pharma websites have ignored the other tactic of providing links to credible health information online, even if they provide information on a competitor’s brand. Source: Bob Hoffman. The second was information they found online.

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Pharmaceutical Technology

MARCH 22, 2023

In light of the Covid-19 pandemic, the war in Ukraine, and the Russian gas supply issue, several countries have called for onshoring, also referred to as reshoring; the bringing back of pharma production to locations within national borders to mitigate costs, supply issues, and concerns regarding bilateral relations.

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Pharmaceutical Technology

MAY 5, 2023

Pharma also plans to invest in AI in the near future.” GlobalData’s Supply Chain Disruption thematic research states: “The only way to address supply chain challenges will be to focus on digitalisation and automation, especially to assist in reshoring without significantly impacting margins and prices.

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World of DTC Marketing

JANUARY 5, 2021

I’ve been a huge supporter of having pharma product websites include more health information, including informing people of the dangers of preventative health problems. Pharma should strive to get patients off some prescription drugs because they lost weight and are eating well, but we know that’s not going to happen.

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